TH Ongoing

Vietnam month at Discovery

Name: Vietnam month at Discovery
Start: 2026-09-01
End: 2026-09-30
Location: Bangkok

The Siam Discovery mall in Bangkok hosts "Vietnam month at Discovery" throughout September, featuring multiple Vietnamese pop-up retail spaces. The event showcases urban designs, streetwear, and womenswear from brands such as Heavy Pop, Cocosin, and Mollynista.

Date: Sep 1-30, 2026
Location: Bangkok
Status: Ongoing

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Event summary

Highlights

Vietnamese pop-up retail spaces
showcasing urban designs, streetwear, and womenswear
featuring brands like Heavy Pop, Cocosin, Mollynista, Stressmama, DirtyCoins, Hades
exploration of Vietnamese avant-garde and edgy fashion

This month-long event at Siam Discovery offers customers a look into the vibrant Vietnamese streetwear scene. The pop-up spaces, curated by retailers like Heavy Pop, emphasize bold graphic T-shirts, shorts, and hoodies from brands including Stressmama, DirtyCoins, and Hades. The initiative aims to introduce Vietnamese brands, known for their avant-garde, edgy, and dark styles, to a broader audience in the region.

While both Thai and Vietnamese streetwear share a gender-indifferent aesthetic with oversized, boxy silhouettes suitable for hot climates, Vietnamese designs tend to be distinct from Thailand's more colorful, playful, and meme-influenced styles. The event highlights the growing influence of hip-hop culture and social media in putting Asia-Pacific streetwear on the global radar.

Practical details

Location described by the source: Siam Discovery; insideretail.asia
Area for browsing nearby events: Bangkok

Before attending

Check the sources below for current opening times, admission prices and registration requirements. A date range does not mean the event runs continuously or that admission is free.